Before you start a bit of marketing, make sure you've developed your marketing materials first. This is to ensure that you have a marketing plan that is thorough and that doesn't fail. You won't want to stop production of your plan just to create marketing materials. Simply create them so that you can have a smooth operation.
The bottom line is that once you're in the day to day operations of running your business, you won't have time to stop and focus on different parts of your marketing strategy. Put your marketing tools on autopilot so that you don't have to stop what you're doing to gather new business.
So take a few days out of this week and develop a long list of marketing materials that will be beneficial to your business. Create your sales letter, your ads, you email autoresponder series, your articles on your website, and etc. The more prepared you are with marketing your business, then more money you'll make in your business.
This is marketing 101, and I hope you employ these strategies into your business today. Once you have your marketing materials created, you can focus in on running your business - without having to stop to create a new ad or direct mail piece. Keep these tips in mind when marketing your products and services.
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