When you're struggling in business, it's so easy to offer low quality products just to produce a sale of some sort. But this is something that you don't want to do. For one, it affects your reputation, and for 2, you won't earn alot of money this way.
Even during "down times", stick with offering products and services that your prospects, customers, and clients will benefit from. You never know the kind of person that you'll attract to your business, and how much money they will spend. So stick with delivering high quality products, so that you can keep your reputation intact, and to earn more repeat sales from these customers.
People can sense when you're after just a quick buck, so keep your marketing engines in gear, and deliver value that is worth its weight in gold. A low quality product benefits no one. Your customers aren't happy because this isn't what they paid for, and you will take a hit (most likely) in the form of a refund.
It doesn't matter what kind of action you want your prospect to take. Make sure you're offering something worth of value, and something you can see yourself benefiting from. This kind of mindset will help to ensure that you're recommending top quality products, and that your customers will be happy with their selection.
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