When communicating with your prospects and customers, you have to do everything you can to make your product seem like the best solution. Even if there are tons of rival competitors in your niche, to get more prospects to come to you instead of them is by making your product or services look like a "dream" solution.
The best way to do this is by creating value. Tally up the cost of choosing another option other than yours, then structure the price of your product to be considered "low", so that there is a chasm between the two. This is selling 101, and if you want to get more new customers, this is what you should do.
You see when your prospects are looking for a solution to solve their problems, they have all kind of options available to them. They can look in the yellow pages, newspapers, internet, and even magazines to find out which product is considered the best. So you want to capitalize on their searching with a good solution that can meet their every need.
One way to create value and credibility for your business is by letting your existing customers do the talking for you. Run an endorsement ad, where your customer is saying how well you treated them and how happy they were to do business with you. To get an endorsement from a customers, send them a letter in the mail explaining what you're trying to do, and offer them a free gift for their endorsement.
This works like magic if you do it right, and it can really get more prospects to come to you, instead of anyone else. Follow this advice if you want to gain more new customers in a hurry.
For more offline marketing secrets, simply visit the website below: http://www.renegade-billionaire.com/offlinemarketing.html
No comments:
Post a Comment