If you want to get alot of new prospects flowing into your business, then you have to have a steady plan to do so. Make it a point to focus all of your energies into acquiring new leads, and converting those leads to customers.
Everything revolves around the lead generation stage. It's at this stage where people will raise their hand in response to one of your ads, and will subconsciously say, "I'm interested." The more of these people you can get, the better, and don't let anyone tell you differently.
A constant stream of new leads and prospects will help to ensure your success. If you know that if the conversion rate on your product offer is 2%, and you want to get more new sales, then advertise for more new leads that will help you to reach this 2% quota on a daily basis.
You see this is the first step in a lifelong relationship with your prospect. They don't know you or understand how you can help them, so it's best to guide them through a series of steps that makes them ultimately buy from you. The lead generation stage is an important stage in the marketing process.
Since almost 95% of the leads you get won't buy right away, you can still follow up on them with more information about the problem that they're having in their lives right now. Simply contacting these prospects on a monthly basis can boost your conversion rates, and don't let anyone tell you differently.
Consider running more ads that are focused on generating a lead. A long list a leads to sell to is a great way to ensure your success in business. I make it a point to generate a lead in my business, and it's bringing me fantastic results (and new friends from the relationship I build with my list).
Hopefully you will revamp your marketing strategy to focus on leads so that you can get one leg up over your competition. Gather more leads, and watch your income and profits soar.
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